PITTI UOMO 104 SS 24
/*! elementor – v3.13.3 – 28-05-2023 */ .elementor-heading-title{padding:0;margin:0;line-height:1}.elementor-widget-heading .elementor-heading-title[class*=elementor-size-]>a{color:inherit;font-size:inherit;line-height:inherit}.elementor-widget-heading .elementor-heading-title.elementor-size-small{font-size:15px}.elementor-widget-heading .elementor-heading-title.elementor-size-medium{font-size:19px}.elementor-widget-heading .elementor-heading-title.elementor-size-large{font-size:29px}.elementor-widget-heading .elementor-heading-title.elementor-size-xl{font-size:39px}.elementor-widget-heading .elementor-heading-title.elementor-size-xxl{font-size:59px} RAIMBOW PROJECT ALCANTARA PITTI UOMO 104 -SS24 From 13 to 16 June Florence returns to being the world stage for menswear with the 103rd edition of Pitti Immagine Uomo: four days of fashion and lifestyle during which Jeckerson presented the new Spring Summer 24 proposal. Timeless garments, inspired by the past but totally projected towards the future, thanks to an aesthetic and quality faithful to the DNA of the brand which sees the iconic and exclusive patch presented in light Alcantara stand out in tone with the trousers in a kaleidoscope of colors . /*! elementor – v3.13.3 – 28-05-2023 */ .elementor-widget-image{text-align:center}.elementor-widget-image a{display:inline-block}.elementor-widget-image a img[src$=”.svg”]{width:48px}.elementor-widget-image img{vertical-align:middle;display:inline-block}
ON SET BACKSTAGE
/*! elementor – v3.13.3 – 28-05-2023 */ .elementor-heading-title{padding:0;margin:0;line-height:1}.elementor-widget-heading .elementor-heading-title[class*=elementor-size-]>a{color:inherit;font-size:inherit;line-height:inherit}.elementor-widget-heading .elementor-heading-title.elementor-size-small{font-size:15px}.elementor-widget-heading .elementor-heading-title.elementor-size-medium{font-size:19px}.elementor-widget-heading .elementor-heading-title.elementor-size-large{font-size:29px}.elementor-widget-heading .elementor-heading-title.elementor-size-xl{font-size:39px}.elementor-widget-heading .elementor-heading-title.elementor-size-xxl{font-size:59px} BLACK AND WHITE IS THE COLOR OF ELEGANCE JECKERSON ON SET BACKSTAGE The Brand Book was born from the desire to convey the charm of history, the magic of craftsmanship and product care, continuous research and passion. Soft shadows and intense light that make each frame emotional and impactful, communicating the bold personality of the models and the study and care that goes through every detail on the trousers. What stands out are the fluid and minimalist lines of the clothes, accessories and every detail that help define Jeckerson’s soul.
BACKSTAGE VIDEO FW23
/*! elementor – v3.13.3 – 28-05-2023 */ .elementor-heading-title{padding:0;margin:0;line-height:1}.elementor-widget-heading .elementor-heading-title[class*=elementor-size-]>a{color:inherit;font-size:inherit;line-height:inherit}.elementor-widget-heading .elementor-heading-title.elementor-size-small{font-size:15px}.elementor-widget-heading .elementor-heading-title.elementor-size-medium{font-size:19px}.elementor-widget-heading .elementor-heading-title.elementor-size-large{font-size:29px}.elementor-widget-heading .elementor-heading-title.elementor-size-xl{font-size:39px}.elementor-widget-heading .elementor-heading-title.elementor-size-xxl{font-size:59px} Stolen moments on the set during the shooting of the first Fall Winter 23 collection lookbook. The 4 models and the creative team are the protagonists who convey the atmosphere through emotional and impactful frames. Creativity, colors and volumes are the cornerstones of the collection which is declined in 5 vertical proposals in terms of line: Timeless, the basic proposal of, Iconic, which tells the story of the origins, Rince, that is the contemporaneity, and finally the sustainable proposal. The women’s collection expresses a sophisticated, elegant but at the same time smart and dynamic attitude, while the men’s collection expresses a bold and strong personality.
FW23 CAMPAIGN
/*! elementor – v3.13.3 – 28-05-2023 */ .elementor-widget-image{text-align:center}.elementor-widget-image a{display:inline-block}.elementor-widget-image a img[src$=”.svg”]{width:48px}.elementor-widget-image img{vertical-align:middle;display:inline-block} /*! elementor – v3.13.3 – 28-05-2023 */ .elementor-heading-title{padding:0;margin:0;line-height:1}.elementor-widget-heading .elementor-heading-title[class*=elementor-size-]>a{color:inherit;font-size:inherit;line-height:inherit}.elementor-widget-heading .elementor-heading-title.elementor-size-small{font-size:15px}.elementor-widget-heading .elementor-heading-title.elementor-size-medium{font-size:19px}.elementor-widget-heading .elementor-heading-title.elementor-size-large{font-size:29px}.elementor-widget-heading .elementor-heading-title.elementor-size-xl{font-size:39px}.elementor-widget-heading .elementor-heading-title.elementor-size-xxl{font-size:59px} FALL WINTER 23 CAMPAIGN JECKERSON FALL WINTER 23 CAMPAIGN JECKERSON Jeckerson’s first ADV Campaign was created by photographer Riccardo Vimercati, who managed to capture the timeless soul of the Brand and the Fall Winter collection. A photographic journey through 4 different scenarios, designed for the different seasons and to best tell the current soul of Jeckerson trousers. The first shots are taken against a light background that emphasizes the row aspect of the denim, the contemporary personality expressed by the rince, declined through skinny fits and comfort. FALL WINTER 23 CAMPAIGN JECKERSON It then continues with a light blue background that blends with the medium-light wash that tells the authentic soul of the brand, but at the same time enhances the elements that have always characterized and identified the trousers: namely the patch and the pocket. The campaign continues with a focus on the more nude tones, which recall the light colors of the earth and emphasize the more wintery cottons, velvets and fabrics, ending on an intense red background which tells of a bold, strong and determined personality. FALL WINTER 23 CAMPAIGN JECKERSON FALL WINTER 23 CAMPAIGN JECKERSON
FW23 LOOKBOOK
/*! elementor – v3.13.3 – 28-05-2023 */.elementor-heading-title{padding:0;margin:0;line-height:1}.elementor-widget-heading .elementor-heading-title[class*=elementor-size-]>a{color:inherit;font-size:inherit;line-height:inherit}.elementor-widget-heading .elementor-heading-title.elementor-size-small{font-size:15px}.elementor-widget-heading .elementor-heading-title.elementor-size-medium{font-size:19px}.elementor-widget-heading .elementor-heading-title.elementor-size-large{font-size:29px}.elementor-widget-heading .elementor-heading-title.elementor-size-xl{font-size:39px}.elementor-widget-heading .elementor-heading-title.elementor-size-xxl{font-size:59px} Stolen moments on the set during the shooting of the first Fall Winter 23 collection lookbook. The 4 models and the creative team are the protagonists who convey the atmosphere through emotional and impactful frames. Creativity, colors and volumes are the cornerstones of the collection which is declined in 5 vertical proposals in terms of line: Timeless, the basic proposal of, Iconic, which tells the story of the origins, Rince, that is the contemporaneity, and finally the sustainable proposal. The women’s collection expresses a sophisticated, elegant but at the same time smart and dynamic attitude, while the men’s collection expresses a bold and strong personality. /*! elementor – v3.13.3 – 28-05-2023 */.elementor-widget-image{text-align:center}.elementor-widget-image a{display:inline-block}.elementor-widget-image a img[src$=”.svg”]{width:48px}.elementor-widget-image img{vertical-align:middle;display:inline-block} WOMAN AI23JDPPA302JENNI001 CTCPTVELL003 0002 MAN AI23JUPPA001JUSTI001 DNDTFDENI010 D013 AI23JDPPA302JENNI001 CTCPTVELL003 0002 WOMAN MAN AI23JUPPA001JUSTI001 DNDTFDENI001 D008 AI23JDPPA300JULIA001 DNDTFDENI002 D003 WOMAN MAN AI23JUPPA003JEFFR001 CTCPTVELL004 8000 AI23JDPPA305JANE001 DNDTFDENI009 D007 WOMAN MAN AI23JUPPA005JOSEP001 CTCPTBULL001 6000 AI23JUPPA004JOAQU001 LALFLAN001 6000 MAN MAN AI23JUPPA045JAMIE001 CTCPTGABA004 1052 AI23JUPPA045JAMIE001 CTCPTGABA004 1052 MAN MAN AI23JUPPA045JAMIE001 CTCPTGABA004 1052 MAN AI23JUPPA047JACKY001 CTCPTVELL003 8001 AI23JUPPA045JAMIE001 CTCPTGABA004 1052 MAN MAN AI23JUPPA007JEREM001 DNDTFDENI001 D007 MAN I23JUPPA079JIM5001 DNDTFDENI005 D003 AI23JUPPA007JEREM001 DNDTFDENI001 D007 MAN WOMAN AI23JDPPA305JANE001 DNDTFDENI005 D003 MAN AI23JUPPA200JIMMI001 DNDTFDENI007 D0053 AI23JDPPA305JANE001 DNDTFDENI005 D003 WOMAN WOMAN AI23JDPPA307JULIA001 DNDTFDENI011 D005 MAN AI23JUPPA100JAMES001 DNDTFDENI005 D003 AI23JDPPA307JULIA001 DNDTFDENI011 D005 WOMAN WOMAN AI23JDPPA309JOEY001 DNDTFDENI005 D004 MAN AI23JDPPA310JOSS001 DNDTFDENI007 D003 AI23JDPPA309JOEY001 DNDTFDENI005 D004 WOMAN WOMAN AI23JDPPA311JACKY001 CTCPTVELL002 8000 WOMAN AI23JDPPA312JASMI001 DNDTFDENI006 D003 AI23JDPPA311JACKY001 CTCPTVELL002 8000 WOMAN WOMAN AI23JDPPA313JODIE001 DNDTFDENI005 D003 WOMAN AI23JDPPA305JANE001 DNDTFDENI005 D004 AI23JDPPA313JODIE001 DNDTFDENI005 D003 WOMAN MAN AI23JUPPA200JIMMI001 DNDTFDENI007 D003 WOMAN AI23JDPPA305JANE001 DNDTFDENI005 D004 AI23JUPPA200JIMMI001 DNDTFDENI007 D003 WOMAN MAN AI23JUPPA007JEREM001 DNDTFDENI011 D003 WOMAN AI23JDPPA300JULIA001 CTCPTVELL002 3050 AI23JUPPA007JEREM001 DNDTFDENI011 D003 WOMAN
GENTLEMAN FOR JECKERSON
/*! elementor – v3.13.3 – 28-05-2023 */ .elementor-heading-title{padding:0;margin:0;line-height:1}.elementor-widget-heading .elementor-heading-title[class*=elementor-size-]>a{color:inherit;font-size:inherit;line-height:inherit}.elementor-widget-heading .elementor-heading-title.elementor-size-small{font-size:15px}.elementor-widget-heading .elementor-heading-title.elementor-size-medium{font-size:19px}.elementor-widget-heading .elementor-heading-title.elementor-size-large{font-size:29px}.elementor-widget-heading .elementor-heading-title.elementor-size-xl{font-size:39px}.elementor-widget-heading .elementor-heading-title.elementor-size-xxl{font-size:59px} For the 104th edition of Pitti Immagine, Jeckerson created a project in collaboration with Gentleman, the men’s magazine designed for men who love life. A special Advertorial has been drawn up which tells the story of Jeckerson, its evolution, development, projects and values. /*! elementor – v3.13.3 – 28-05-2023 */ .elementor-widget-image{text-align:center}.elementor-widget-image a{display:inline-block}.elementor-widget-image a img[src$=”.svg”]{width:48px}.elementor-widget-image img{vertical-align:middle;display:inline-block} The magazine will be presented in a personalized shopper made of totally recycled denim and will tell an accurate point of view on the brand through exclusive contents. JECKERSON GENTLEMAN for GENTLEMAN FOR JECKERSON FW23
FEEL THE NATURE
/*! elementor – v3.13.3 – 28-05-2023 */ .elementor-heading-title{padding:0;margin:0;line-height:1}.elementor-widget-heading .elementor-heading-title[class*=elementor-size-]>a{color:inherit;font-size:inherit;line-height:inherit}.elementor-widget-heading .elementor-heading-title.elementor-size-small{font-size:15px}.elementor-widget-heading .elementor-heading-title.elementor-size-medium{font-size:19px}.elementor-widget-heading .elementor-heading-title.elementor-size-large{font-size:29px}.elementor-widget-heading .elementor-heading-title.elementor-size-xl{font-size:39px}.elementor-widget-heading .elementor-heading-title.elementor-size-xxl{font-size:59px} sustainability JECKERSON A new way of conceiving and experiencing trousers, made in a sustainable way and designed to express an authentic personality. Recycled and high quality fabrics, washes and accessories combine to create garments made in a conscious way, respecting the environment and designed to last over time. Jeckerson shares a 360° vision based on the idea of community, of respect not only for the environment, but above all for our consumers to whom we aim to offer a positive experience from every point of view. This is why the company is active and careful in the selection of partners, materials, resources and processes to introduce into its cycle: a declaration of social commitment through a serious and constant path towards sustainability. /*! elementor – v3.13.3 – 28-05-2023 */ .elementor-widget-image{text-align:center}.elementor-widget-image a{display:inline-block}.elementor-widget-image a img[src$=”.svg”]{width:48px}.elementor-widget-image img{vertical-align:middle;display:inline-block} FEEL THE NATURE JECKERSON sustainability
REFLECTIONS ON PAPER
/*! elementor – v3.13.3 – 28-05-2023 */ .elementor-heading-title{padding:0;margin:0;line-height:1}.elementor-widget-heading .elementor-heading-title[class*=elementor-size-]>a{color:inherit;font-size:inherit;line-height:inherit}.elementor-widget-heading .elementor-heading-title.elementor-size-small{font-size:15px}.elementor-widget-heading .elementor-heading-title.elementor-size-medium{font-size:19px}.elementor-widget-heading .elementor-heading-title.elementor-size-large{font-size:29px}.elementor-widget-heading .elementor-heading-title.elementor-size-xl{font-size:39px}.elementor-widget-heading .elementor-heading-title.elementor-size-xxl{font-size:59px} The Brand Book was born from the desire to convey the charm of history, the magic of craftsmanship and product care, continuous research and passion. Soft shadows and intense light that make each frame emotional and impactful, communicating the bold personality of the models and the study and care that goes through every detail on the trousers. What stands out are the fluid and minimalist lines of the clothes, accessories and every detail that helps define Jeckerson’s soul. /*! elementor – v3.13.3 – 28-05-2023 */ .elementor-widget-image{text-align:center}.elementor-widget-image a{display:inline-block}.elementor-widget-image a img[src$=”.svg”]{width:48px}.elementor-widget-image img{vertical-align:middle;display:inline-block} JECKERSON Soft shadows and intense light that make each frame emotional JECKERSON ELEGANCE
DESIGN CONCEPT
/*! elementor – v3.13.3 – 28-05-2023 */ .elementor-heading-title{padding:0;margin:0;line-height:1}.elementor-widget-heading .elementor-heading-title[class*=elementor-size-]>a{color:inherit;font-size:inherit;line-height:inherit}.elementor-widget-heading .elementor-heading-title.elementor-size-small{font-size:15px}.elementor-widget-heading .elementor-heading-title.elementor-size-medium{font-size:19px}.elementor-widget-heading .elementor-heading-title.elementor-size-large{font-size:29px}.elementor-widget-heading .elementor-heading-title.elementor-size-xl{font-size:39px}.elementor-widget-heading .elementor-heading-title.elementor-size-xxl{font-size:59px} CONCEPT AND DESIGN INSPIRATION BRAND BOOK A design element, a timeless book, a biography of the brand. The Brand Book comes to life and becomes an essential part of the Jeckerson aesthetic by telling a story made of love, passion, courage, rebirth and the desire to never give up. A book that tells the affinity of Jeckerson to the world of design and art and graphically expresses the sophisticated, refined and innovative attitude of the brand. A photographic story made of colors, lights, emotions and sensations, born with the aim of expressing Jeckerson’s imaginary values /*! elementor – v3.13.3 – 28-05-2023 */ .elementor-widget-image{text-align:center}.elementor-widget-image a{display:inline-block}.elementor-widget-image a img[src$=”.svg”]{width:48px}.elementor-widget-image img{vertical-align:middle;display:inline-block} BRAND BOOK DESIGN JECKERSON